webdesign101 / Pechcentrale / Brand · Platform · App
Roadside support.
Digital confidence.
From brand identity to a member portal and mobile app. We built a complete digital experience for Pechcentrale, bringing confidence and roadside assistance closer.
Explore the case
The brief
Complete rebrand / UX & UI design / Member portal / Mobile app
More than a new look. A whole new digital chapter.
How do you make a service people rely on in stressful moments clear and accessible? The brief: one recognisable brand across the website, member portal and mobile app.
A complete rebrand, a full member portal and a mobile app. One visual language connects every touchpoint, from the first visit to the member experience.
01 / BRAND IDENTITY
Confidence in every detail.
The complete rebrand gives Pechcentrale a distinctive, coherent identity. Deep navy creates the foundation, cobalt brings energy and yellow highlights important actions. Typography, icons and the digital membership card speak the same language.
02 / MEMBER EXPERIENCE
From visitor to member. One clear experience.
We created a complete member portal with the membership experience at its heart. The design connects choosing a plan with the personal member area: clear, familiar and centred on the user.
03 / MOBILE APP
The brand in your hand. Help within reach.
Alongside the web platform, we created the mobile app. The digital membership card, personal area and roadside assistance come together in an interface designed for clarity on the road. The visuals show how the identity extends to the moment someone needs help.
04 / DIGITAL DESIGN
One recognisable brand. On every screen.
The new identity comes to life on the website for both individual and business visitors. Clear hierarchy, strong contrast and recognisable actions express the brand promise. Not separate designs, but one coherent experience.
And now
your story.
A great idea deserves an extraordinary website.
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